Paths to success after Corona

Erfolg nach Corona - Success after Corona

Mon­ey is not enough to ensure suc­cess after Coro­na. Facil­i­tat­ed loans and deferred pay­ments only pro­vide liq­uid­i­ty. Suc­cess requires resilience, a busi­ness mod­el with a func­tion­ing sup­ply chain, effi­cient oper­a­tions and prof­itable sales to cus­tomers a swell as a sol­id cap­i­tal struc­ture. Com­pa­nies and busi­ness units well-posi­tioned in the val­ue chain could gain mar­ket share as a result of the dis­lo­ca­tion, accel­er­at­ed tech­no­log­i­cal devel­op­ment and online shift of busi­ness mod­els. Oth­ers will have to repo­si­tion them­selves. Sim­pli­fi­ca­tions in insol­ven­cy law can help also to pro­tect the healthy.